Who is Lutxana?

LUTXANA MARKETING*

I’m Judith Díaz Garcés, from Barcelona.

*IDEAS FOR A BETTER WORLD

I’M ENGAGED AND BID TO USE MY KNOWLEDGE TO THE SERVICE OF OTHERS TO IMPROVE THE LIVES OF PEOPLE AND THE WORLD IN A CREATIVELY.

OFICIAL TRAINING

 

PROFESSIONAL EXPERIENCE

+15 years working in Marketing online & offline, at public & private entities  (TMB), to local, spanish, european & global market.
+ Workshops for entities & persons online & offline
ONG Paraypormujeres creative resources for the equality of people in the world.
+ COOLHUNTER blog + social networks about social & cultural trends.
 

FEATURED SERVICES

  • Help and advise your company to get the most out of the online & offline world.
  • Specialist in the functioning of the Digital Market environment.
  • Art director: design, planner & strategy in creative Marketing, online & offline.
  • SEO positioning strategy effective in short, medium and long term.
  • Creation, management and monitoring of creative communication campaigns: SEO, SEM: PPC such as Google Adwords, Facebook Ads, Linkedin Ads, Instagram Ads, Youtube Ads, etc.
  • Creation of effective E-commerce projects (online stores), maximizing the return on investment (ROI).
  • Responsive web design (WordPress).
  • Social Media Strategy for social networks and effective Community Management.
  • Design, creation, and planning of digital content strategies, quality and effective.
  • Multimedia graphic design (2D, video, animation, 3D) corporate & advertising.
  • Artículos creativos, de investigación y opinión, para prensa y blogs.
  • Creative, research and opinion articles, for press and blogs.
  • Coolhunter analysis and influencers strategy for brands, people, media.
  • Communication plan and management of ethical entities.
  • Corporate social responsibility.
  • Event management, public relations and protocol.

 

PRESENTATION CARD

 

HI I’M JUDITH, FROM BARCELONA.

LUTXANA is my Nickname in the Social Networks. I use it like my brand from 10 years ago, since I work in Creative communication & Multimedia Design, every time with a social vision.

“Lutxana was a street in Barcelona in the neighborhood of Poblenou that I liked, because I used to go party with my friends and its end was one old cemetery. One day this street changed the name and I decided to choose it as my nickname, since my first Networks teacher, in 1999, assured us that it was better never to use our real data on the Online way. “

* I’m an active, creative, experienced professional, an I always brings value and effectiveness to every communication project, involving me 100%.

I create ideas to improve each project to create educational synergies among the public, through positive communication.

I’m interested in finding projects that motivates me every day, and in which I can apply my knowledge and continue to learn more every day.

>> Contribute more than 10 years of experience in the field of creation and communication, online and offline, in:

ART DIRECTOR AND MANAGEMENT ONLINE AND OFFLINE DIGITAL PROJECTS

Marketing 

  • Marketing strategies
  • Online & Offline advertising campaigns.
  • Public relations .

Multimedia creativity

  • Professional Graphic Design
  • Web Design Html5 (WordPress, Magento, Prestashop, etc)
  • Multimedia
  • Viral video
  • Artistic photography
  • Photography for movies and TV
  • Creative copy
  • Naming
  • Slogans
  • Events: fairs, congresses, parties, parades, etc.

Marketing online

  • Social media
  • Community Manager
  • Viral diffusion of contents
  • Management of Databases
  • Targeting Target
  • Newsletter
  • Email Marketing
  • Direct sells
  • Blog. Quality articles
  • SEO texts for web
  • SEO positioning
  • Study of keywords
  • SEM ads: Adwords, Facebook Ads, Youtube, etc.
  • Retargeting
  • Remarketing
  • Analytical results ROI. KPI PPC, etc.
  • WordPress Specialist, ecommerce, online stores, Apps

Coolhunting: trend research, influencers, bloggers, press, lobby, etc.

>> Experience in companies and agencies, for different entities, SMEs, national and international, social and cultural, public and private.

Languages:

  • 7 academic English courses
  • 10 years of work in English at the international negotiation level
  • essential level French
  • Studying 1st Official course of German EOI.

I have worked managing content in English, German, French, Chinese, Japanese, Italian, in different international companies such as Würth Modyf, Roca Sanitarios, etc.

Professional experience:

http://www.fortuluz.es
http://www.efecticaredes.com
http://www.mwmaterialsworld.com
http://www.modyf.es
http://www.letsbrico.com
http://www.languagebookings.com
http://www.nexia.es
http://www.laumont.net
Banc Sabadell, Accenture
http://www.paperleriasegarra.com
ANF AC http://www.anf.es
SNTalent http://www.snatalent.com
Roca Sanitaris http://www.roca.com
TMB Metro Barcelona http://www.tmb.cat
Esloúltimo http://www.esloultimo.com
Brugor Publicitat http://www.bru-gor.com

BECAUSE I?

I’m a very creative and restless person, always attentive to the latest social and cultural trends, very professional and with easy and quick involvement that always projects new ideas and improvements to each project / company.

Social & cultural projects ONG: https://paraypormujeres.wordpress.com

My art Portfolio :  https://lutxanaartbarcelona.wordpress.com/ 

@LUTXANA

 

CONTACT>>

Judith Díaz Garcés

@lutxana

lutxanamarketing@gmail.com

Mobile: +34 688376218

01-cv-judith-diaz-garces-lutxana-ENG-2018

 

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